Project
Encompass Prototype Design & Development
Client
Allstate Insurance Company - Deerbrook Insurance
Challenge
Allstate was seeking to create a simple-to-use web-based application for its Independent Insurance Agents for one of its products, Deerbrook Insurance.
Role
- Selected to work as a visual designer with Allstate’s User Experience (“UX”) team as well as nationally recognized Adaptive Path team
- Co-led Visual Design
- Co-designed the new visual user interfaces
- Part of team which coded the interfaces using CSS
- Helped build a web-based application based on the finding of the prototype.
- During prototype phase was responsible for conception of ideas, presenting concepts, migrating visual comps to CSS and HTML code, incorporating usability findings in look and feel of applications.
- During the build phase was the lead designer responsible for designing mockups based on wireframes and working with developers to easily build the application.
- Co-developed style guide
Results
The prototype received very positive reviews during the user testing. This prototype was considered a huge improvement over the system the Deerbrook's Independent Agents were currently using.
URL
The application is not live, but a demo can be shown by request.